defending our business thesis

One of the most memorable during my College days was when we had our thesis study. It is when we create a group of supposedly entrepreneur and started planning a business that offers product or services. And then our group decided to put up a food snack business that we will establish somewhere near the city. It was really hard at first to think that we only based everything on books and lectures of our thesis professor. But what really makes us turn around a full 360% was when it was the time for advertising our product. We were almost set and ready to go for our defense when we realized that our advertising and marketing scheme is really weak compare to the other group that has presented. And that is when we decided to get the service of a Naming Company and then everything else follows, basically our marketing strategy were immediately covered up with the naming company we placed for it already covers the whole advertising section of the business. And I can say that it was indeed a very nice move for us, for we are able to defend our business in a very real way, as if it was true and the strategies put on it were amazingly convinced the panel.
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